The place of Sports Awards has changed considerably in recent years. Most schools have some type of programme, but they vary considerably in effectiveness. Many are unclear what they are trying to achieve. The most able pupils are in great demand, and are often considering several possible schools. There has been a shift of emphasis away from simple fee discounting to supporting and developing performers.

This seminar looks at the entire process of building an industry-leading programme, encouraging applications, running a selection mechanism based on the science of talent identification and then optimising the contribution of Award holders once they are in the school.

This seminar is intended for schools who currently operate an Award programme, but wish to improve its impact - as well as those seeking to establish one for the first time.